Privacy & Cookie Policy

Last updated: October 23, 2025

Table of Contents

1. Introduction

GroundJerusalem.com (“GroundJerusalem”, “we”, “us”, “our”) is committed to respecting your privacy and protecting your personal data. This Privacy & Cookie Policy (“Policy”) explains what information we collect, how we use it, on what legal bases we process it, with whom we share it, and the choices and rights you have.

2. Scope

This Policy applies to your use of our website, store, and customer support channels. It is designed to align with applicable laws, including the EU/UK GDPR, the California CCPA/CPRA, and the Israeli Protection of Privacy Law. We also anticipate forthcoming frameworks (e.g., the ePrivacy Regulation and the EU Digital Services Act) and will adjust our practices as required.

3. Categories of Data We Collect

  • Identity & Contact Data: name, email, phone number, billing and shipping addresses.
  • Order & Transaction Data: items purchased, order history, totals, currency, partial payment metadata (we do not store full card numbers; payments are processed by PayPal).
  • Technical & Usage Data: IP address, device and browser details, time zone, pages viewed, referring/exit pages, session IDs, interaction data gathered via cookies or similar technologies.
  • Communications: messages you send us (e.g., email, forms, WhatsApp), support history, and any content you upload (e.g., reviews).
  • Preferences: marketing preferences, language/currency, saved carts or wishlists.
  • Sensitive Data: generally not collected. If you voluntarily share health-related information (e.g., allergies) to guide a purchase, we use it only to fulfill your request.

4. Purposes of Processing

  • Orders & Fulfillment: process payments, ship orders, handle returns/refunds, and provide customer support.
  • Account Management: maintain your account, order history, preferences, and authentication.
  • Service Improvement & Analytics: analyze site performance and usage (aggregated where possible) to enhance UX and product selection.
  • Communications: send order confirmations, shipping updates, service notices, and respond to inquiries.
  • Security & Fraud Prevention: protect our services, detect misuse, and ensure integrity of transactions.
  • Legal & Compliance: meet tax/accounting duties, handle regulatory obligations, and respond to lawful requests.
  • Marketing (opt-in as required): send promotional content if you consent; you can opt out at any time.

  • Contractual necessity: to fulfill orders and provide requested services.
  • Consent: for marketing emails and non-essential cookies/trackers where required.
  • Legal obligation: tax, accounting, consumer protection, and regulatory duties.
  • Legitimate interests: site security, service improvement, single abandoned-cart reminder (transactional-only), and fraud prevention—balanced against your rights.

6. Abandoned Cart Reminder

If you add items to your cart and enter your email at checkout but do not complete your purchase, we may send one (1) transactional reminder to help you finalize the order. This message:

  • contains no promotional content (no coupons or ads);
  • is sent under our legitimate interest in assisting with incomplete transactions;
  • includes a clear unsubscribe option; and
  • is delivered via our cart recovery feature and our email infrastructure (e.g., Mailchimp or SMTP).

What we collect for this feature: your email (if entered), items in cart, and time of last activity—solely to send the single reminder and maintain your cart state. If you do not provide an email, only non-identifying cart/session data is used to restore your cart (via cookies).

7. Cookies & Tracking Technologies

We use cookies and similar technologies to operate our store, remember preferences, secure your session, measure performance, and (with consent where required) personalize ads.

7.1 Cookie Categories

  • Strictly Necessary: enable core functions (login, cart, checkout). Examples: wordpress_test_cookie, woocommerce_cart_hash, woocommerce_items_in_cart, wp_woocommerce_session_*, wordpress_logged_in_*.
  • Functional: remember settings (language, currency). Examples: wp-settings-*, preference cookies.
  • Analytics/Performance: measure usage to improve services (Google Analytics, Microsoft Clarity).
  • Advertising (consent-based): Google Ads for measurement and personalized ads where permitted.
  • Third-Party/Embedded: PayPal checkout widgets; embedded media may set their own cookies.

7.2 Your Choices

On first visit, our banner states: “By using this site, you accept the use of cookies as outlined in the Cookies Policy.” Closing the banner constitutes consent to non-essential cookies where permitted by law. Where consent is required, we will ask for it before setting non-essential cookies. You can later adjust settings via your browser; and, where available, use the “Cookie Settings” link in our footer to withdraw or change consent.

For PayPal’s cookies, see: PayPal Statement on Cookies and Tracking Technologies.

8. Sharing of Personal Data

We do not sell your personal data. We share data only with:

  • Payment processor: PayPal (transaction processing, fraud prevention).
  • Logistics partners: Israel Post and other carriers for shipping/track & trace.
  • Technology & analytics providers: hosting/CDN, Google Analytics, Google Ads, Microsoft Clarity.
  • Email delivery tools: e.g., Mailchimp or SMTP for transactional messages.
  • Legal/compliance: authorities when required by law; professional advisors as needed.

9. Data Retention

  • Orders & billing: retained up to 7 years for legal/accounting purposes.
  • Account data: kept until you delete your account or request erasure (unless law requires retention).
  • Abandoned cart data: up to 30 days from cart creation (single reminder only).
  • Cookies/sessions: per cookie lifetime or until you withdraw consent/delete them.
  • Support communications: retained for a reasonable period for quality, evidence, and training.

10. International Data Transfers

We operate from Israel and ship worldwide. Data may be processed in Israel (recognized by the European Commission as providing an adequate level of protection for personal data, subject to periodic review) and other countries. Where required, we implement safeguards such as EU Standard Contractual Clauses, supplementary security measures, and vendor due diligence to ensure an essentially equivalent level of protection.

11. Data Security

We use SSL/TLS encryption, secure hosting, access controls, and regular monitoring to safeguard personal data. No method is 100% secure, but we maintain incident response procedures and will notify you and authorities where legally required in case of a breach.

12. Your Rights

Depending on your location, you may have the right to access, rectify, erase, restrict, or object to processing; to data portability; to withdraw consent; and to opt out of certain sharing for targeted ads. We do not sell personal information. We will not discriminate against you for exercising your rights. To submit a request, see Contact Us. We will verify your identity and respond within statutory deadlines.

13. Children’s Privacy

Our services are not directed to children under 13 (or the minimum age in your jurisdiction). We do not knowingly collect personal data from children without verifiable parental consent. If you believe a child has provided personal data, please contact us and we will delete it.

14. Updates to This Policy

We may update this Policy to reflect changes to our practices or legal requirements. We will post the new version here and revise the “Last updated” date. Material changes may also be communicated by notice on-site or by email (when appropriate).

15. Contact Us

Email: [email protected]
WhatsApp (support): +972 58-584-2042
Postal address (returns & correspondence): GRH, P.O.B 11386, Tsviya Ve-Yitshak 800, Jerusalem, 9111301, Israel

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